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AMERICAN LIFE FILMS #1 - ENTERTAINMENT TECHNOLOGY 1950s-60s

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1950s and 1960s technology applied to then-modern appliances, home entertainment and more! Look for terrific mid-century modern colors and design. Incredibly transfixing!

THE STORY OF TELEVISION 1956
U.S. promotional film. This film shows how RCA creates the all-electronic TV, and how science made TV a reality. Scenes you'll see: early research and experiments, the first successful picture tube, the first experimental TV station, the challenges of improving picture quality and reducing the size and cost of components. Actual scenes from TV "firsts" including: President Roosevelt opening the 1939 New York World's Fair, and more.

THE REASONS WHY 1959
U.S. promotional film. Color. A look at the inner workings of early television technology at RCA's Camden, New Jersey plant. You'll see all the steps involved in producing a TV set of high quality, including design, engineering, manufacture, testing, and quality control. Look for gorgeous footage of vintage models.

THE NEW RCA HILLSBOROUGH WITH HIDEAWAY STYLING 1959
U.S. promotional film. Color. A look at a new console TV set which folds into a piece of furniture to conceal the picture tube. ‪Look for the awesome mid-century design of the RCA Hillsborough Hideaway TV‬, which was featured in Life magazine September 14, 1959.

TECHNICOLOR FOR INDUSTRIAL FILMS 1949
U.S. promotional film. Color. This film tries to persuade captains of industry that they should use gorgeous Technicolor in their promotional films to enhance their companies' image. Look for: everyday products first being shown in black-and-white, then in gorgeous Technicolor. Cool exteriors, railroads, supermarket displays, textured fabrics, studio glamour, sports, and highlife by day and night.

1999 A.D. 1967
U.S. promotional film. Color. The Philco Corp. shows us the "home of the future in 1999." Future homes will be computer-controlled and full of advanced technology. Cool things you'll see: electricity generated from a self-contained fuel cell, automatic environmental controls and cooking systems, and a computer-assisted "education room." Dad sends email and does online banking while mom shops online. The family enjoys jet-setting luxury vacations. Also, hints about big screen TVs, microwave ovens and flying cars.

A DAY IN THE LIFE OF A KITCHEN 1966
U.S. promotional film. Color. The Frigidaire Company shows us their timesaving, modern space-age appliances that significantly improve the quality of life of housewives. Modern kitchen innovations will transform Mom from homemaker to home manager. Cool scene where the teenagers play a 45rpm and dance to a garage-surf-stripper type of instrumental.

THE FRONT LINE 1965
U.S. promotional film. Color. Reader's Digest and the Supermarket Institute explain how to be a good supermarket checkout girl. It's important to keep the line moving, ring up groceries quickly and correctly and bag all items properly. Three former "queens" of the checker-of-the-year competition show us how it's done. Cool vivid-color close-ups of 1966 product brands, labels and packaging. Dig the low prices.


AMERICAN LIFE INDUSTRIAL FILMS 1950s-1960 - #1 on DVD



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